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Thriving,
diverse city
Toronto Region:
Average Mean Household Income $97,000¹
Population 6,417,850¹
Number of visitors 44.5M¹
Soccer Participation:
110k registered youth soccer players in the GTA (City of Toronto, York, Durham, Peel, Halton)²
40k of them are girls and women²
¹ Toronto.ca. ² Ontario Soccer registration data.
Leadership from local business, sports and community figures
Existing agreements & relationships with facilities & vendors
Extensive knowledge of Canada Soccer & Ontario Soccer governance
Experience with North Toronto Soccer, one of the strongest development programs for girls in Canada and one of the leading youth soccer clubs in Canada
Substantial experience running community outreach programs
A successful kickoff, drawing widespread enthusiasm and involvement
100+ Total Media Stories
65M+ Total Media Impressions (inclusive of print, online, and broadcast)
200k+ Twitter profile impressions
CBC says: “Toronto named 3rd franchise in Canadian women’s pro soccer league set to start in 2025